Similar Product Research 4 - Mumford and Sons – Little Lion Man by Maddy Ryder

Mumford and Sons – Little Lion Man

This video is a performance based one of the Indie genre, featuring the artists playing their instruments and singing for the whole of the mucic video.

The mise en scene is simplistic– the whole thing is set in a barn, and features the musicians themselves playing and singing the song. The lighting used is strung room the ceiling, giving the whole pace a definite old fashioned look, and the musicians themselves are dressed in old fashioned clothes – waistcoats and shirts.

Unlike Pop music videos, the sound, like the setting is kept natural to reflect the genre. No electronic instruments or auto tune are used. There are no special effects, and the editing is kept simple. This is a common convention for music videos of an Indie/Folk genre, and the plainer, down to earth setting of the video matches the style of music and instruments used.


This music video does not follow Todorov's Theory of Equilibrium, as it is performative rather than narrative. This breaks the conventions for music videos, making the video stand out, and by focusing purely on the band rather than a story, it makes the artists themselves stand out. In our music video we plan to use a mix of performance, narrative and concept, aiming both to send a message through our video, and make a name for the artist.


I chose this video to analyse because has a natural, realistic look to it, rather than the false, flashy computerised videos seen with many popular songs. For my own , although I plan on a more narrative/concept based music video, I would also like to create a more natural, realistic look.